Jaimie León

Vice President & General Manager, WSLS - Roanoke

Jaimie León was named Vice President & General Manager of WSLS, the NBC affiliate television station in Roanoke, VA in August, 2017.

Jaimie León joined Graham Media Group in 2006. As the Business Manager for WPLG-TV, the ABC affiliate in Miami, FL, she played a key role in the management and building of a new state-of-the-art broadcast facility, and a new broadcast tower. In 2014, León became the Business Manager of KSAT-TV, the dominant ABC affiliate in San Antonio, TX.

León began her television career at WFOR-TV, the CBS owned & operated station in Miami, FL as an accountant in 2003. She went on to become the Business Manager for WWHB-CA (Azteca affiliate) and WTCN-CA (My Network affiliate) in West Palm Beach, FL when acquired by CBS/Viacom.

A graduate of the University of South Florida, León holds a BS in Accounting. She attended the NAB Broadcast Leadership Training Program in 2016.